Must A Aspiring Influencer Pal Stop Exploiting Me for Material?

One Side: Beth

Sometimes she films me while I’m eating. I’ll see myself on her Instagram – it feels like a jumpscare.

A close companion of 10 years, she, calls herself the “content queen”. It’s fun for a bit, but it strains our relationship.

She is an extrovert, there's a constant urge the need to document everything all the time. When we eat out, she says, “The camera eats first,” and snaps pictures with the flash on, which induces embarrassment. It's unpleasant when other people see her posing or filming – I experience vicarious awkwardness. It also frustrates me because meals lose their warmth.

She isn’t exactly an online personality yet, but she is trying to be. She makes video blogs about living in our city, a day in her life, and her work as a stylist. The material is quality, credit where it's due, but I prefer not to be involved. On occasion I'm captured while I’m eating, or simply tagging along. Later, I appear on her feed later, and it comes like a jumpscare: I might be bare-faced, making a strange expression or be captured mid-bite. It’s uncomfortable.

She also anticipates that I will to film her at inconvenient times. Sometimes I'm in conversation to someone else, or we’ll just be spending time in the street. I feel like our bond has transformed into me being her unpaid videographer. She has the means to hire someone if she wanted professional shots. Upon mentioning my discomfort about the situation, she brushed it off. I've been invited to a couple of industry functions, which was nice, but that doesn’t make up for all the energy I spend assisting her make content.

I appreciate that Marielle has helped me with my design career, but I resist our connection to become just a ledger of exchanges. I don't believe she’s fake or dishonest, but at times I feel that if the camera is out, we will begin acting in a way that presents a favorable image for her channel.

Her directive is, “Alright, smile for the camera!” and record me smiling with someone. It feels forced. I need her to recognize that our 10-year friendship still has limits. I enjoy spending time with her, but I also want to enjoy it without being filmed, edited, or shared for an audience. I am not a prop for her Instagram.

The Defence: The Content Creator's View

I hope Beth to see that the content we make together can get us an opportunity.

I am passionate about shooting content. It's more than a pastime; it’s part of who I am. Producing content and sharing my life online enables me to show my personality and connect with people in novel forms.

I wouldn't label myself as a professional creator yet, but it’s smart to generate income from your passions. I look up to people on social platforms who execute that aesthetic of informal, self-made content creation.

Content creation is my version of living actively: observing the details, sharing them with an viewership that values the art behind it. It's never my aim to make Beth uncomfortable. Taking her to industry events was my way of sharing opportunities, giving her a chance to experience exclusive moments that could benefit her professional path too. That’s not blackmail, it's simply being pragmatic.

I’d still take her to such functions even if she didn’t help me, but I want her to see what the work we create together can achieve: a foot in the door. I know not all people enjoys being filmed, but sometimes spontaneity is what makes content genuine. Appearing on video from time to time is an inherent aspect of being my companion. I would delete anything she requested, but she hasn't made such a request yet.

I don’t expect anybody to be my personal filmmaker, but companions help each other in minor capacities. My assumption was filming a short video now and then would be enjoyable for Beth. Innovation thrives in partnership, and having my friend around makes projects lively and enjoyable. I never force her to take part in anything, and I would never intentionally humiliate her. But creating content jointly sometimes is part of how I document our shared experiences.

I value Beth’s friendship profoundly and want to avoid content creation to come between us. I am ready to find middle ground: like requesting permission before recording, and avoiding angles that might make her self-conscious.

This isn’t about control, it's regarding expressing my perspective while still considering hers. Obviously making content is not a replacement for real connection: it’s just part of how I experience life and I desire her to be included in a way that’s enjoyable for each of us.

Outside Perspectives: Public Sentiment

Should Marielle stop recording herself and her friend when they are out together?

There’s nothing more excruciating than having a companion film you. I get that it's her passion, but I don’t make friends come to my workplace. Maybe she can find like-minded creators to create content with. Given the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

If you’re doing something as a career, it's unfair to expect your friends for assistance every time, even if they have helped previously. If Marielle loves shooting, that doesn't imply everyone around her is content. She needs to honor her friend's privacy.
Ankit, 26

She may enjoy making content and displaying her life online, but it isn't for everyone. It was kind she has assisted Beth’s career, but she must to listen to what her friend desires.
A commenter, 27

It sounds like you care about each other, so hold on to that and make sure it’s the priority in your friendship. Create some authentic memories, where genuine feelings are preserved, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more privacy than it appears.
Sarah, 53

She seems to be neither present nor genuine when they're together – she’s working. Each appears unsure as to what’s reasonable. The answer is not found in trying to change one another, but in each setting clear limits around what feels acceptable to them and seeing if there is an mutually agreeable compromise.
A final view, 71

Your Turn to Be the Judge

In an online poll: is Marielle exploiting their bond?

Sue Rodriguez
Sue Rodriguez

Elara is a passionate writer and life coach who shares her experiences to inspire others on their personal journeys.